Problem: Soil and fertilizer bags, aka, dirtbags, use plastic packaging that’s bad for our planet.
Insight: Millennials love houseplants but hate dirtbags. Oversized and bulky, dirtbags take up coveted storage space in their homes.
Idea: Let’s replace packaging with compostable material that users can plant with the soil that came inside it.
Dump the Dirtbag
For Pro-Mix